Merchant Center misrepresentation guides
Plain-English guides to the website issues behind most "misrepresentation" suspensions, based on Google's public Merchant Center help pages.
Misrepresentation suspension: what it means and how to fix it
Why Google Merchant Center suspends stores for misrepresentation, the website issues that usually cause it, and the order to fix things in before you request a review.
Business and contact information: what to show and where
Missing or mismatched contact details are a common cause of misrepresentation suspensions. What to show on your store, and how to make it match Merchant Center.
Return and refund policy requirements
What Google expects from your return and refund policy, why it must match Merchant Center, and the mistakes that get stores flagged for misrepresentation.
Requesting a review and avoiding a cool-down
How Merchant Center reviews work after a suspension, why you may only get one chance to disagree, and how cool-down periods work.
Shopify misrepresentation checklist
A step-by-step checklist of the Shopify settings and pages to check before requesting a Merchant Center review for misrepresentation.
Not sure which of these applies to your store?
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